Friday 28 February 2014

Reckitt House Press Release




A new IFA service: face-to-face - Online

Who are we?


·         Reckitt House is a new independent financial advice service, provided by an established IFA – Davidsons IFA ltd.
·         The service is full advice, face-to-face, but provided online using Skype.
·         Skype meetings are free with no obligation.
·         Reckitt House does not segment – all clients are welcome, large or small.
·         The fee menu is fair and competitive – 0.5% pa and a “Price Promise” to protect smaller investors.

www.reckitthouse.com


Why Reckitt House?


The biggest challenge facing the industry going forward is the growing Advice Gap. Simply put, this is the gap between the demand for financial advice and the supply. While demand has remained reasonably constant, supply has declined for three main reasons:

·         Banks pulling out: For better or worse, the banks were the advisers of choice for millions.
·         Advisers increasing fees: The switch from commission has seen an increase in fees.
·         Advisers segmenting client bases, focusing on High Net Worth clients at the expense of day-to-day financial planning.

The result is more damage to trust within financial services and a growing DIY market. But this is a reluctant DIY market – most people still want guidance, or help, they simply want it in a way they can trust and feel comfortable with - and they don’t want to pay high fees.   

Reckitt House – IFA of the future


·         Reckitt House can reach a national audience by using Skype to undertake client meetings.
·         This retains the traditional, personal service, but in a modern, internet-friendly manner – personal but convenient.
·         Skype allows cost-effective contact –allowing meetings to be free, thus retaining the traditional idea of access to an IFA with no cost or commitment.
·         With no segmentation, all clients are welcome from £1,000 ISA to £1m portfolio.
·         Reckitt House fees are fair and competitive – such as 0.5% per year and a “Price Promise” to protect the smaller investor.
·         The service is even DIY-friendly – clients can use the “Route Map” and “Portfolio Build” before going direct if they wish.


For more information, please visit our site, or contact Craig Davidson on info@reckitthouse.com

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